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What to Look for in a Distribution Agreement

www.ChinaLawSolutions.com

December 22, 2024

Engaging a distributor in China is a vital step for expanding your business’s reach in a competitive market. However, distribution agreements come with specific legal and operational challenges. This article explores the key legal issues to address when drafting a distribution agreement in China.

1. Defining the Scope of the Relationship - Clearly outline the roles and responsibilities of both parties, including:

  • Whether the distributor is exclusive or non-exclusive.
  • The territory covered by the agreement.
  • Specific product lines or services included in the arrangement.

2. Intellectual Property Protections - To safeguard your intellectual property, include clauses that:

  • Restrict the distributor’s use of your trademarks and branding outside the agreed scope.
  • Prohibit the distributor from registering your trademarks or similar marks in China.
  • Require the return of IP assets upon termination of the agreement.

3. Compliance with Local Laws - Ensure the distributor complies with Chinese laws, including:

  • Import and export regulations.
  • Anti-bribery and anti-corruption laws.
  • Consumer protection standards.Include audit rights to monitor compliance.

4. Payment Terms and Financial Protections - Set clear payment terms, including:

  • Currency and method of payment.
  • Penalties for late payments.
  • Provisions for currency fluctuations if payments are made in foreign currency.

5. Performance Metrics - Define performance expectations, such as:

  • Sales targets or quotas.
  • Marketing and promotion obligations.Include provisions for renegotiation or termination if the distributor fails to meet these benchmarks.

6. Termination and Transition - Address termination scenarios, including:

  • Grounds for termination, such as breach of contract or non-performance.
  • Notice periods required for termination.
  • Post-termination rights, including the handling of unsold inventory and customer relationships.

7. Dispute Resolution - Choose a dispute resolution mechanism that minimizes risks, such as:

  • Arbitration under recognized bodies like CIETAC.
  • Governing law that favors your business’s interests.

 

A robust distribution agreement is essential for minimizing risks and ensuring a successful partnership with a distributor in China. Collaborating with experienced legal counsel can help navigate the complexities and protect your business interests.